Community Partnership Program

Atlantic Lottery is pleased to fund non-profit or charitable organizations promoting responsible gambling initiatives in our communities.

We’re Invested In Our Local Communities

Proudly supporting community initiatives for nearly 50 years

As a publicly owned corporation, Atlantic Canadians and their communities are at the heart of everything we do. That’s why Atlantic Lottery has proudly supported community initiatives across Atlantic Canada since its inception in 1976.

Following an in-depth review of our sponsorship program with input from various stakeholders and partners, Atlantic Lottery is welcoming a new approach to support our communities in 2025. This approach will help us better serve and support local communities through our new and improved sponsorship program.

Building Better Communities
Atlantic Lottery is proud to support community initiatives that have important cultural, social, and economic impacts across the region. 100% of the profit we make gets put back into the provinces we call home, but we know that giving back goes beyond just the profit returned. We’re proud that our sponsorship program is another way that we can further invest in Atlantic Canada.

What to Expect

Curious about what kinds of initiatives we sponsor? First and foremost, Atlantic Lottery supports community initiatives making a positive impact in Atlantic Canadian communities. Community initiatives take many forms and may include community and cultural celebrations, large-scale events and festivals, or civic and charitable initiatives that align with Atlantic Lottery’s values and priorities. Under this broad banner, our primary focus is on community initiatives that support and promote culture and heritage, community and economic development, and wellness. 

Culture and Heritage: Supports the expression and celebration of Atlantic Canada’s art, culture, and heritage that is representative of the diverse communities in which we live.

Community and Economic Development: Drives economic activity through community-building initiatives, business-related events, tourism, and community-led innovation.

Wellness: Supports and enhances the overall physical and mental wellbeing of the community, including healthy play practices.

If this sounds like your community initiative, click here to apply.
 

Evaluation

Timelines and Funding Restrictions

We review sponsorship applications quarterly, aligned with our fiscal year. Below are the deadlines and response dates for each application period.

Q1 (April-June): applications due December 1, response provided on January 1

Q2 (July-September): applications due March 1, response provided on April 1

Q3 (October-December): applications due June 1, response provided on July 1

Q4 (January-March): applications due September 1, response provided on October 1

While we wish we could say yes to every request, we do have certain funding restrictions in place.

Ineligible Organizations/Initiatives

• Cash or merchandise donation requests
• Grants, scholarships or bursary programs
• Education institutions or programs
• Religious institutions or organizations
• Trade shows
• Individual initiatives
• Individual sport and recreational teams/groups
• Travel expenses, trips or tours
• Advertising for fundraising or event support
• Personal gatherings or familial events
• Unregistered not-for-profit groups
• Political organizations and candidates
• Lobby or advocacy groups
• Vehicles, recreational or equipment purchases
• Professional societies
• Debt reduction and operating expenses
• Events outside of Atlantic Canada

*Community initiative sponsorship amounts vary and typically start at $2,500.

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